BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Association of Fundraising Professionals - Central Ohio Chapter - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Association of Fundraising Professionals - Central Ohio Chapter
X-ORIGINAL-URL:https://centralohioafp.org
X-WR-CALDESC:Events for Association of Fundraising Professionals - Central Ohio Chapter
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Detroit
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260414T113000
DTEND;TZID=America/Detroit:20260414T131500
DTSTAMP:20260407T081700
CREATED:20260302T193133Z
LAST-MODIFIED:20260326T160436Z
UID:15837-1776166200-1776172500@centralohioafp.org
SUMMARY:Overcoming the "Ick Factor": Rethinking Brand in the Nonprofit Sector | Presented by Pam Georgiana
DESCRIPTION:REGISTER\nImagine a future where: \n\nDonors immediately understand and resonate with your mission.\nVolunteers feel a deep connection to your cause.\nEvery interaction\, both online and in-person\, reinforces the impact of your work.\n\nThis is the transformative power of brand strategy for nonprofits and purpose-driven organizations. \nDon’t let the “ick” factor keep you from embracing the power of brand. \nYour brand is how your organization (and therefore your mission) is perceived in the marketplace. \nWhen your brand is clear\, consistent\, and mission-aligned: \n\nYour message resonates more deeply.\nYour marketing drives meaningful engagement.\nYour fundraising becomes more effective.\nYour impact grows stronger and more sustainable.\n\nWithout a clear brand strategy\, even the most established nonprofit can struggle. Because if potential partners can’t quickly understand your mission\, they move on. And if your messaging is inauthentic\, existing supporters lose trust. \n🎙️ About the Speaker\n \n  \nREGISTER\n👉Approved for 1.25 CFRE credits. \n⚠️Due to space limitations\, registration is limited to first come\, first served. \n📋Pre-registration required \n🎟️ Members: $20 | Guests $35 \n✳️The first 30 minutes are dedicated to networking. The session will begin promptly at 12:00pm. \nBoxed lunch will be provided by Freedom A La Cart!
URL:https://centralohioafp.org/event/overcoming-the-ick-factor-rethinking-brand-in-the-nonprofit-sector/
LOCATION:📍Girl Scouts of Ohio’s Heartland\, 1700 Watermark Drive\, Columbus\, OH\, 43215
CATEGORIES:Education Programs
ATTACH;FMTTYPE=image/svg+xml:https://centralohioafp.org/wp-content/uploads/2025/06/Untitled-design-3.svg
END:VEVENT
END:VCALENDAR