Director, Public Sector Campaigns

Website United Way of Central Ohio

Job Title: Director, Public Sector Campaigns
Department: Resource Development
Reports To: SVP, Resource Development
Date of update: March 17, 2021
FSLA Classification: Exempt (Salary)
Budgeted Salary Range: $70,000 – $72,000 annually plus benefits, 37.5 hours per week
Benefits Offerings:

  • 15 vacation days earned annually
  • 12 paid holidays annually
  • One personal day annually (awarded on January 1st)
  • Seven sick days earned annually (14 days earned the 2nd year)
  • Flexible daily hours (available year-round)
  • Summer hours (offered from Memorial Day through Labor Day)
  • Tuition reimbursement (subject to availability of funds)
  • Medical and dental insurance (employee pays 20% of premium)
  • Vision insurance (employee pays 100% of premium)
  • Short-term disability insurance (employee pays 50% of premium)
  • Medical & dependent care flexible spending account
  • Long term disability and term life insurance (employer pays 100% of premium)
  • 401K plan with up to a 3% match and a 3% safe harbor contribution for eligible/participating employees after one year of service
  • Pets allowed in the workplace (certain guidelines apply)
  • Business casual dress code policy
  • Reimbursement of mileage and other business-related expenses
  • Free parking

Essential Functions and Key Responsibilities:


This position is responsible for planning and organizing combined charitable campaigns for Public Sector organizations which currently include: State of Ohio, Franklin County, City of Columbus, and The Ohio State University (Buckeyes For Charity).

Key Responsibilities:

Annual Campaign Management

  • Direct and manage all Public Sector campaigns in accordance with their respective guidelines and policies/procedures.
  • Manage campaign timelines.
  • In partnership with Public Sector key stakeholders, set annual campaign goals and develop strategies to achieve them.
  • Lead development of, and, conduct employee campaign coordinator trainings.
  • Engage and maintain strong relationships with team members from other departments and with campaign managers and/or steering committee members at each Public Sector campaign.
  • Manage the State of Ohio CCC Steering Committee and serve as staff partner with other Public Sector campaign key contacts.
  • Train/manage Public Sector campaign liaisons who serve as key contacts for the State of Ohio CCC coordinators.
  • Complete related goal setting documents and provide timely updates regarding campaign results.
  • Work in partnership with manager to identify and execute strategies to mitigate challenges and leverage opportunities toward achieving campaign goals.

Federation Relationships

  • Serve as key contact for all participating federations in campaigns.
  • Facilitate federation engagement with Public Sector donors within contract guidelines.

Marketing & Communications

  • In partnership with Public Sector counterparts, create and execute an annual communication and marketing plan which may include the design, creation, and distribution of donor guides, posters, video endorsements, incentives and other tools designed to strengthen engagement.
  • Write content for ePledge site and promotional campaign messaging, weekly coordinator email updates, video scripts, coordinator Facebook group, and donor guides.

Campaign Pledging & Processing

  • Work in partnership with Public Sector representatives and UWCO colleagues to develop and manage campaign e-pledge sites; along with associated printed pledge forms as warranted.
  • Work in partnership with UWCO’s finance team to complete designation reports, donor acknowledgements/thank you letters.
  • Responsible for reconciling and submitting thorough and accurate pledge processing documents and additional administrative details for campaigns and assisting with team support as needed.
  • Required to follow all proper cash/check handling procedures and ensuring all envelopes are submitted to Finance for pledge processing in a timely manner.

Budget & Contract Management

  • Create, monitor and manage budgets for all Public Sector campaigns, including approval of all accounts payable within this scope of responsibility.
  • Manage and oversee State of Ohio audit review process.
  • Coordinate and manage requests to facilitate Public Sector campaigns.
  • Serve as lead in developing/executing contracts.

Team Leadership

  • Manage Public Sector team members in order for them to execute their responsibilities.
  • Develop performance management objectives and coach for success and development.

Metrics of Success:

This position will contribute to the success of the Public Sector mission by setting aggressive, achievable goals around both customer relationship and staff/volunteer management. This will be signified by stronger internal/external relationships and more money raised for the combined charitable campaigns. In addition, team members managed will have developed their skills and met expectations for their respective positions.

Customer Relationship Management

  • Number of key accounts which increase or maintain high levels of engagement.
  • Number of quality relationship visits with stakeholders, committee members, and campaign representatives completed with relevant data documented.
  • 100% of data entry standards met.
  • Number of/increase of donor experience engagements.
  • Campaign designations documented and shared with federation representatives annually.

Process Management

  • Successfully negotiate contracts for each Public Sector campaign within required timeframes.
  • Manage revenue and expenses for each Public Sector campaign, maintaining accurate records and reports to campaign representatives and UWCO Finance team; Annually forecast budget for each upcoming Public Sector campaign.
  • Develop concepts, draft content and approve written and virtual marketing materials (pledge forms, campaign envelopes, resource guides, posters, fliers, coordinator training materials, and ePledge messaging) for each Public Sector campaign by assigned deadlines.

Staff/Volunteer Development & Management

  • Number of job goals and core competencies which meet or exceed expectations for each team member managed.


  • Responsible for supporting the achievement of United Way’s mission and strategic goals.
  • Responsible for leading and/or contributing to the achievement of United Way’s Racial Equity Plan.
  • Responsible for supporting United Way’s culture of excellence through adherence to the Culture Pillars.

Job Qualifications:

  • Demonstrated ability to effectively interact and work in partnership with diverse staff, donors, partners and vendors.
  • Work requires knowledge of fundraising, Public Sector organizational practices and operations, and operating with a high degree of confidentiality.
  • Understand the respective campaign steering committees and individual campaign policies and procedures.
  • Positive interpersonal/communications skills and ability to use sound judgment and be self-directed.
  • Strong computer skills are required using Microsoft Office 365; including Word, Excel and CRM.
  • Work also requires intermediate knowledge of ANDAR (which may be acquired on the job)
  • Strong time management and organizational abilities and ability to manage multiple projects and meet deadlines.
  • Must possess excellent customer service skills internally and externally.
  • Must contribute to the team spirit throughout the organization; treat all people with dignity and respect.
  • Outstanding listening skills and ability to interpret and present combined charitable campaign policies and procedures; and, as appropriate, able to articulate the United Way mission.
  • Ability to independently problem solve.
  • Ability to maintain confidentiality of information.
  • Ability to work successfully in a team environment.  Ability to work collaboratively with co-workers within and across departments and functions.
  • Ability to creatively troubleshoot, thrive under pressure, and accept constructive criticism.
  • Demonstrates a positive can-do attitude, flexibility to re-prioritize, multi-task, and switch tasks fluidly.
  • Ability to consistently adhere to inter-departmental, volunteer and constituent service standards.
  • Demonstrated knowledge of and support for United Way Mission, Vision, Pillars, Service Standards, Confidentiality Standards, and Policies and Procedures.
  • Thorough appreciation and acceptance of, and commitment to, diversity, equity and inclusion.
  • Excellent written and verbal communication skills, and ability to inclusively present to diverse audiences.
  • Experience incorporating the perspectives of diverse communities, in the consideration of impacts and outcomes of a decision-making process.
  • A willingness to learn or an understanding of institutional and structural racism and bias and their impact on underserved and underrepresented communities.

Core Competencies:

  • Mission Focused: Start with the community in mind.
  • Job Knowledge: Works to build a culture of excellence.
  • Diversity and Inclusion: Walk in someone else’s shoes and have their back.
  • Results Driven: Adopt a mindset of continual change and innovation.
  • Relationship-Oriented: Reconcile differences to maintain harmony.
  • Accountability: Holding ourselves and others accountable.

Supervisory Responsibilities:
This position has supervisory responsibilities. Supervisory responsibilities include planning, scheduling, directing and monitoring work, in accordance with organization’s policies and applicable laws:

1.     Establish department and individual goals; interview, hire & train direct report(s).

2.     Evaluate performance and provide training and development as needed.

3.     Maintain regular communication, addressing complaints/concerns and resolving issues that arise.

Work Environment:
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, and photocopiers.

Physical Demands:
While performing the duties of this job, the employee frequently is required to stand; walk; use hands and reach with hands and arms. The employee must occasionally lift or move office products and supplies, up to 20 pounds.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Expected Work Hours:
This is a full-time position, Monday through Friday, 37.5 hours per week. Flexible daily hours may be available year-round.  Daily work schedule and any flextime hours must be approved by the department head.

Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.

Education and Experience:
Bachelor’s degree and five (5) years of non-profit or fundraising experience, or eight (8) years of combined experience in the non-profit or fundraising field. AFP certification preferred.

Other Duties:
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Affirmative Action/EEO Statement:
United Way is an Affirmative Action/Equal Employment Opportunity (EEO) employer.

Race and Equity Statement:
United Way of Central Ohio is committed to building and retaining a diverse workforce. We strongly encourage qualified candidates of diverse backgrounds to apply.

Listing Details:

  • Job Posting Date: 3/22/2021
  • Application Deadline: 4/5/2021
  • Please submit your resume & cover letter no later than the application deadline to the following URL address: 

Please Note: Applicants will receive a message after successfully completing the online application process. If a message is not received, then the application was not successfully completed.

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